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Archives by: Ollie Wilson

Media Training Tips: Ten DON’Ts For Media Interviewees

Media training professionals strive to get their clients to a high standard of knowledge and performance so nothing will throw them in broadcast media interviews – and give them the media training tips to come across as reasonable, intelligent and in control of their role or brief. Sound media training with a seasoned journalist media […]

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My General Election 2017, Public Relations and Crisis Management

General Election 2017 was a rollercoaster of Public Relations cock-ups and botched attempts at Crisis Management – but also provided some notable Public Relations triumphs. I have been avidly following general elections for more than 40 years, since the days of Harold Wilson and Ted Heath, but, surprisingly, this was the first general election in […]

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Crisis Management: How Not To Handle A Bad Review

By Laura King, MatchFit Media Tunbridge Wells restaurant High Rocks found itself getting negative publicity – after embarking on a legal pushback against a disgruntled diner who left a one-star review on website Trip Advisor. Nurse and mother Sarah Gardner, 44, was stunned to find herself the recipient of a letter from a London law […]

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Crisis Management Meltdown

The PR disasters are coming thick and fast as the UK goes into crisis management meltdown. The General Election was Theresa May’s to lose after she started with a seemingly unassailable 22-point lead over her Left-wing opponent Jeremy Corbyn. No prime minister had ever had such a huge advantage going into an election. Then Dementia […]

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Public Relations and Donald Trump Make America’s Weirdest Marriage

Public Relations and Donald Trump make America’s weirdest marriage. In his vividly colourful, surreal life, the Orange Man has used PR to help make him very rich, attack his enemies and propel him into the world’s most powerful job. And yet Trump breaks every PR rule in the book, laughs in the face of conventional […]

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Manifesto Leak May be a Blessing in Disguise for Labour

The media relations and crisis communication of General Election 2017 are absolutely fascinating. The Labour Party went into full crisis communication mode this week after its Draft Manifesto was leaked to two national newspapers and soon found its way onto the BBC TV News and into the rest of the media. But, strangely, the Manifesto […]

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How Media Coaching Could Save Labour From More Car Crash Interviews

Media coaching and media training should be routine activities in any organisation – and this is particularly the case where the key people could be called upon at any time to be interviewed by news journalists. Even more frequently than blue-chip companies, political parties field media interview requests. A general election produces a perfect storm […]

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Media Relations Madness of the Brex-ection is Just Beginning

Here we go again! The media relations madness of the Brex-ection is just beginning. Media Relations Battle Two years after the last general election and less than a year since the Referendum on EU membership, British voters are being offered a combination of the two – to the dismay of a lot of people facing […]

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Crisis Management: There’s a Special Place in the Pantheon of PR Disasters for United Airlines CEO Oscar Munoz

In the Crisis Management Hall of Infamy, a special place will be reserved for United Airlines and its CEO Oscar Munoz. If ever a crisis management and crisis communication coach needs a text book example of exactly how NOT to handle a crisis, Mr Munoz and United Airlines have provided it. To recap on the […]

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Media Relations: How Brexit Became The New Way to Bury Bad News

The media relations concept of “burying bad news” entered the public consciousness after the 9/11 attacks – when a UK Labour Government spin doctor watched the jets flying into the twin towers of the World Trade Centre in New York and blithely banged off an email to colleagues reading: “It’s now a very good day […]

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