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Archive for August, 2017

Training to Get Your Personal PR Right

By Laura King Perhaps it is the “inner critic” or “self-sabotage committee” which meets in our heads which is responsible for so many of us misrepresenting ourselves with terrible Personal PR, to our detriment, in life. I have always had a reasonable understanding of the language of clothes and how to “look the part” for […]

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PR and Trump: Five Attributes of a Good Media Spokesperson

The saga of PR and Trump rolls on unabated. The world’s most overconfident man, with the poorest grasp of what his job entails, desperately needs a good media spokesperson. But the beleaguered US President’s selection of Wall Street big-hitter Anthony “The Mooch” Scaramucci as his communications director, a role for which the foul-mouthed mega-rich financier […]

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